Rock Brothers Brewing Company has announced plans to brew JJ Grey's own custom craft beer, a special "Nare Sugar Brown" Ale, available this November. JJ is the second musical act to partner with Rock Brothers Brewing, the Tampa Bay-based company, that is creating microbrews for musicians around the country.

“JJ’s grandfather drank coffee without sugar, or ‘nare sugar’ as he called it,” according to Kevin Lilly, a co-founder Rock Brothers, “and that phrase stuck with JJ throughout his life.” He said Nare Sugar Brown has a sweetness to it, but is made without sugar. He called the name Nare Sugar Brown, “a perfect fit.”

Nare Sugar Brown is scheduled for release on November 1st, in conjunction with JJ Grey & Mofro's concert at Jannus Live in St. Petersburg, FL, and at Revolution in Fort Lauderdale, FL on November 2nd.

Get more information on JJ Grey's Nare Sugar Brown Ale here